Sage North America today announced the new Sage ACT! 2011 contact and customer manager featuring new smart task automation for frequent activities such as sales opportunity and contact follow up. Sage ACT! 2011 includes numerous ease of use improvements and full synchronization with Microsoft® Outlook® contacts and calendar items. Sage Business Info Services for ACT!, a list-building subscription service powered by Hoover’s, also debuts as the latest Sage Connected Services offering for small and midsized businesses.
“Sage ACT! 2011 builds on the momentum created with last year’s edition,” explains Brent Leary, small business technology analyst and principal of CRM Essentials. “Sage Business Info Services for ACT! is a great connected services addition to Sage E-marketing for ACT!. Importing prospect lists from Hoover’s database of 85 million contacts directly into Sage ACT! streamlines the lead gathering process and works nicely with new smart task capabilities so users can further automate common sales and marketing tasks.”
New Sage ACT! 2011 features and enhancements include:
- Smart Tasks to automate common marketing, sales and support activities with standard and customizable templates. Smart tasks integrate with the Sage E-marketing for ACT! subscription service so users can add prospects to automated drip marketing email campaigns, track open and click through rates and send welcome messages to new customers, among other capabilities.
- Sage Business Info Services for ACT!, a list-building subscription service, to import targeted prospect lists from Hoover’s into Sage ACT! and help users identify new selling opportunities. Sage ACT! users in the U.S. and Canada can access 65 million companies and 85 million contacts to build lists based on location, company size, title and industry among other criteria.
- Microsoft Outlook synchronization to sync Sage ACT! contacts and calendar items with those in Outlook. Data is updated in both locations regardless of where contacts were created or edited. Users control what data is synced back and forth.
- Additional enhancements include direct import from Excel®, a re-designed welcome page with instructional videos and compatibility with Microsoft® Office 2010 and Firefox®
Read more about Sage ACT! 2011 here!
This article is sourced from Sage ERP MAS.